When Pepsi comes with an innovation, can Coca-Cola be far behind? Followed by Pepsi’s zero calorie beverages, Coca-cola has launched its Coke Zero, which is not different with zero calorie claims. As usual, this drink, which was launched in Great Britain on July 10, had the Coca-Cola pomp and many epithets attached to it.
But Coca-Cola has not taken the warning of Zero future of carbonated beverages seriously. Coca-Cola is busy with beating Pepsi all the time and vice-versa. When will these two beverage giants understand that it is the carbonated beverage, which has lost its space in the food industry?
