A recent product release speaks about the strongest coffee manufactured by the inventors of Brew-by pack technology, Flavia. Flavia has come up with Intense Dark Roast coffee, extracted from the blend of Southeast Asian coffee beans and it gives a tighter punch of seven as compared to five of previous Flavia coffees. As per Karen Adolf, marketing manager at FLAVIA:
Not everyone wants an indulgent drink every time, and some days consumers simply desire a coffee that packs a real punch. Our Intense Dark Roast coffee offers the sophisticated taste that fulfills that specific craving, in the easy, flexible single drinks station that has set the standard for the industry.
Adolf is right; a majority of coffee consumers drinks coffee for a caffeine kick. Consumers do not want the indulgence, but the ‘sweet-acidic’. This dark roast gives you full freedom to go sweet and acidic by fusing in favorite toppings. Intense Dark Roast promises to deliver that without altering the effect in a pre-filtered brew. The reports have shown that Intense Dark Roast with its caffeine kick has been kicking-up the sales. So that just shows that the innovation not only serves the end consumers but the immediate ones too.
Adolf adds:
Our distributors’ feedback has been well received, and they can feel confident that FLAVIA is working to support their overall success. Intense Dark Roast delivers a jolt of energy for the traditional coffee drinkers that make up most of the market, helping fuel new business and reorders alike.
