Business World leads with the advertisements and these advertisements are used as a very effective tool of marketing. From a needle to huge infrastructure all need advertisements and the glamor of advertisements are the celebrities. Today in India famous Bollywood stars, cricketers, tennis players and all other sports stars are engaged in some advertising.
Shahrukh Khan, Amitabh Bachchan, Sachin Tendulkar are some of highly paid celebrities here in Indian Industry. The influence of advertising harming there professional future or they are complained for their bad performance because of these advertisements. Specially cricketers like Sachin, Dhoni are much criticized by the people.
Making money could be the aim of anyone but in the race of running after money why they forget there responsibilities in their artistic field. They all are national representatives and their doings affects the nation so they need to do more concentrate on their professional career.