H-E-B or Here Everything’s Better is taking its namesake quite seriously! Everything is bound to get so much better with the presence of starlet Eva Longoria Parker. A housewife at heart, though not a desperate one, Eva takes immense pride in this grocery store with a difference, “H-E-B is a great company that does fantastic things in our community and I’m proud to work with them and support a cause that is dear to my heart.” Quite a native Texan, we must say!
The former L’Oreal ambassadress has signed on the dotted line to be the show-stealing and killer dinner party-planner in a television ad film that will be showcased during the Super Bowl.
Cory Basso, H-E-B Group Vice President of Marketing and Advertising, could of course not have been happier about the way things have shaped up, she was quoted as saying, “We love the fact that Eva is a Texan and loyal H-E-B shopper and are thrilled to have her join the H-E-B team. We are especially excited about the opportunity to work with Eva and support the wonderful work her foundation is doing in the community.”
All the remuneration from the said commercial will be donated to Eva’s Heroes, her non-profit organization. Quite an example of a woman with stars in her eyes but feet planted firmly to the good old terra firma. Way to go Eva!