Diet company Jenny Craig has roped in Queen Latifah as their latest mouthpiece. Surprising, isn’t it? Well, you can enact your emotions but the news is 100% true. The buxom rapper has been officially declared as the spokesperson for Jenny Craig.
So, it will be a new role for the plus-sized singer/actress and I’m sure her charisma will attract quite a few followers. However, the ad campaign will be different from the traditional weight-loss campaigns.
According to Scott Parker, Jenny Craig’s vice president of marketing, the new ad campaign will feature the Queen promoting an overall healthy lifestyle rather than professing magical achievements through any specific weight loss regime.
By the way, I’m a bit worried about the final outcome of Latifah’s association with the diet company. Will the Queen shrink? Oh no, I don’t want to imagine her sans those magnificient assets.
Via: celebitchy
